Own your voice

A journal for introverted business owners done following everyone else's marketing strategy

You know what you’re supposed to do (you’ve taken all the courses), and you’re showing up, posting regularly, following all the strategies you’ve learnt.

But…it doesn’t feel like you.

It feels like you’re performing an extroverted version of yourself whilst wearing someone else’s clothes.

Which means the second you sit down to create content, you forget who you are and become this “online” version of yourself.

So you either force yourself to keep going (and end up exhausted), or you disappear for a few weeks because you just can’t keep up the act.

This doesn’t happen because you don’t know how to market your business.

It’s because you’ve got so many “should do it like this’s” in your head from trying to sound like everyone else, that you’ve lost your own voice in the process.

This journal helps you find it again.

What’s Inside

This isn’t another strategy to follow.

It’s a space for you to come back to your own voice in your marketing.

It’s got reflection prompts designed specifically for introverts who’ve been marketing like extroverts (and are absolutely knackered from it).

Here’s what you’ll work through:

Part 1: 
What’s draining the life out of you?

Part 2: 
What lights you up?

Part 3: 
What do others already love about you? (because that’s your voice right there)

Part 4: 
Start owning your voice again

A bit about me if we’ve never met…

I’m an introverted business owner (obviously!) who’s been exactly where you are right now in my 6 years of business.

Although I knew I wanted to do marketing since I was at school, the online space gave it a whole new meaning, and a whole lot more pressure that nobody warned me about!

I went through that phase where you try to be someone you’re not.

Trying to please the algorithm, trying to show up like the “ideal” version of myself, and trying to perform confidence that didn’t really live inside me at the time.

Eventually, I had a serious word with myself and decided to get comfortable with sharing my work and wins in a way that actually sounded like the IRL me – not how I thought I should.

It’s never just about strategy or “how to post.”

There’s a whole undercurrent of mindset and inner confidence work that comes with it. 

All the doubt, the discomfort, the impulse to shrink back is normal.

But when you’re truly comfortable with your voice and what you stand for that slowly starts to fade.

I love helping clients work through that messy, layered stuff alongside the practical side of marketing because one can’t work without the other.

This journal is the start of that x