by Anita Popat | Sep 4, 2026 | Uncategorized
If you’ve just come back from a bit of time off, whether that was the summer school holidays, a proper holiday, or just a quieter few weeks where life got in the way of your content calendar, and you’re now sat there wondering how to get back into...
by Anita Popat | Sep 3, 2026 | Content Creation
I’d be willing to bet you’ve written a values list at some point. Maybe it came out of a branding exercise, or a journaling session, or one of those business planning moments where everything feels possible. And I’d also be willing to bet it has...
by Anita Popat | Aug 17, 2026 | LinkedIn
I love networking with people – IRL and online. Your LinkedIn profile is the digital version of that. While people give me their business cards at networking events, I whip my phone out to connect with them on LinkedIn…and naturally give their profile a...
by Anita Popat | Sep 23, 2022 | Instagram
Don’t want to make Reels because there’s no way you’re dancing around or lip syncing? I hear you, but you’re missing out on the opportunity to reach a wider audience. When used strategically, Reels are a good way to inject some personality and variety into your...
by Anita Popat | Sep 16, 2022 | Marketing Strategy
Does the thought of showing up on social media feel daunting? As an introvert, social media can actually help you show up consistently and build meaningful connections when you use it to your advantage. Here are 5 reasons why social media is actually more suited to...
