by Anita Popat | Oct 30, 2026 | Instagram, LinkedIn
How many followers do you think you need before you can start getting clients? 1,000? 5,000? 10,000? One million? Because I’m going to let you into something. Every single one of my clients has got clients with an audience of somewhere between 50 and 3,000 people....
by Anita Popat | Oct 21, 2026 | Instagram, LinkedIn
Have you ever looked at your follower count and thought, so why is nobody actually booking? By now I’ve literally looked at hundreds of Instagram and LinkedIn profiles, and I can usually tell within a couple of minutes why someone’s followers aren’t...
by Anita Popat | Oct 8, 2026 | Advice for introverts, Content Creation, Instagram, LinkedIn
You’ve spent time on a post, you’ve put yourself out there, and then it just goes quiet. I’ll hold my hands up, I used to be the one refreshing the screen every 2 minutes, and then getting the urge to delete the post because it wasn’t getting...
by Anita Popat | Sep 23, 2022 | Instagram
Don’t want to make Reels because there’s no way you’re dancing around or lip syncing? I hear you, but you’re missing out on the opportunity to reach a wider audience. When used strategically, Reels are a good way to inject some personality and variety into your...
by Anita Popat | Feb 24, 2022 | Instagram
There are so many Instagram myths floating around out there. I’m going to debunk some of the common ones, so you can start to use Instagram as a marketing tool and grow your business. More often than not, these myths are a hindrance. You don’t know what’s right...
by Anita Popat | Dec 2, 2021 | Instagram
Knowing which format to use on Instagram can be confusing. Especially as new features are added all the time. What’s the difference between a Reel and a Story? A question that comes up a lot, which inspired me to write this blog post for you. Before I go into...