by Anita Popat | Sep 16, 2022 | Marketing Strategy
Does the thought of showing up on social media feel daunting? As an introvert, social media can actually help you show up consistently and build meaningful connections when you use it to your advantage. Here are 5 reasons why social media is actually more suited to...
by Anita Popat | May 5, 2022 | Marketing Strategy
Social media is a non negotiable nowadays, but it’s important to protect your mental health from mindless scrolling which causes anxiety, imposter syndrome, body confidence issues and even loneliness in some cases. The average person scrolls through 300 feet on...
by Anita Popat | Feb 14, 2022 | Marketing Strategy
When you think back to the time you were trying to get with your all time crush, you’ll notice some similarities with your “wooing” process and attracting ideal clients on social media. 1) First Impressions You walk into a club where the 90s RnB music is...
by Anita Popat | Nov 15, 2021 | Marketing Strategy
Knowing what type of content to post to keep your social media profiles consistent can be overwhelming if it’s not something that comes naturally to you. When this happens, people tend to post overly promotional (“buy my stuff!”) kind of content or...
by Anita Popat | Jan 15, 2021 | Marketing Strategy
I’m sure you’ll have heard of Clubhouse by now (judging by the FOMO they’ve created), but if you haven’t. Here’s a basic overview of the new kid on the block and my thoughts after my first week inside… So, what is Clubhouse?...
by Anita Popat | Dec 18, 2020 | Marketing Strategy
I don’t know about you, but I am ready for the Christmas break this year! I’ve been working hard to make sure all of my clients’ social media platforms (and my own) are ready to go over the festive period so that we can all take a bit of a breather...