Facebook ads can provide a great return on investment, but only if your business is ready for them.
If you’re a business with physical products to sell, then you definitely need to have Instagram shopping set up. You’re potentially missing out on converting all of those browsers into buyers if not.
A quick overview and my thoughts after a week over there.
I know we can sit on our phone and just keep scrolling, but I think there’s a really good argument for taking a bit of time out too.
It makes sense to optimise your social media profiles and focus your activity to get the most out of this season. Read for some tips on what to do.
If you’re new to Facebook advertising, or have tried the boost button with no luck then have a read to see why.
Do your social media posts need a mix up?
Use these pillars to keep your feed fresh and interesting for your audience.
Collect content ideas using these methods to ensure you never run out of inspirations for your social media posts again.
Some tips on how to show kindness on social media – to yourself and to others
What am I supposed to say on social media right now?
Struggling to stay productive when working from home?
When was the last time you looked at your social media profiles from a visitor’s point of view?
For when you stop being consistent or posting completely because you’re so overwhelmed.
How to apply your face to face “tactics” in a virtual environment.